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Maersk, a global container logistics company, runs internal ideation workshops each year. Teams are formed and tasked to come up with creative solutions for day-to-day problems they face in the business. I was chosen to illustrate for two of those teams. They each got 3 illustrations demonstrating, the problem, solution and outcome of their idea.

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1. Problem

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Team Track-Her identified that there was a lack of information support from the Marine Cargo team

to the Customer Service team. This was affecting the team's ability to keep the clients informed.

2. Solution

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Their idea was to offer timely schedule information to Commercial teams via live feed.

3. Outcome

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The outcome of implementing this system would allow the Customer Service team to proactively

relay information to clients, building better internal and external trust relationships.

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I also created these logos for them to use in their presentation.

This team won third place and their system will be implemented next year!

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1. Problem

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Team FL_OW identified the lack of signage and direction in their building. Their offices are open-plan making it unclear where the different departments are. Additionally, people are rearranged often which makes it difficult to locate someone.

2. Solution

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Their idea was to have physical signage that separated the different departments and directed you to where they were.

Plus a digital system with a floor plan that could be update when things changed.

3. Outcome

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This could help anyone navigate the 2 floors of the Maersk building much easier, and locate people in a timely fashion.

A fun illustration inspired by the initiative "Girls Can Skate South Africa" and my friend Kate's killer style.

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